LM Creative
Transportation Sales and Customer Retention2024-09-30T11:42:07-05:00

Transportation Sales and Customer Retention

Email, Copywriting, & Design Services for Transportation Sales and Customer Retention by LM Creative

Increase Sales & Customer Retention in Trucking & Logistics

In today’s transportation market, it’s never been harder to get your foot in the door with clients and form relationships that drive sales. How do you turn a spot load into a direct-bill customer? Without a plan, sales professionals in a commodity industry like trucking and logistics are left competing on price, trying to win a race to the bottom and killing the already slim margins.

If only there were another way.

With over 20 years in the trucking industry – LM Creative knows what it takes to boost your sales and keep your customers coming back. We understand the pressure that trucking and logistics company owners and managers face, from managing daily operations to maintaining client relationships. Our Sales & Customer Retention services are designed to help you turn those one-off or spot loads into long-term, direct-bill customers. While you focus on running your company, we focus on helping your salespeople move your sales numbers in the right direction.

Branding for Sales in Trucking & Logistics

A well-defined brand can turn occasional clients into loyal customers, helping you increase sales and improve customer retention in a highly competitive market. In the trucking and logistics industry, this means building trust, reliability, relationships, and a strong reputation. Effective branding isn’t just about logos and colours; it’s about conveying the right message that resonates with your target audience.

Email & Copywriting

Email marketing is one of the most powerful tools for nurturing leads and retaining customers in the trucking and logistics industry. However, it can be challenging to set up your email marketing platform and create and send regular emails that engage your clients. Our strategy and planning services ensure that your email marketing efforts are aligned with your overall business goals, driving long-term growth and customer loyalty with drip campaigns and introduction sequences that guide your leads through the sales funnel, retaining clients and turning prospects into loyal clients.

Presentation Design

A well-designed presentation can make the difference between landing a new client and losing out to a competitor. Your branded presentations should highlight your key messaging with high-quality graphics and a clear, persuasive narrative. Whether you’re presenting to potential customers or pitching a new service to existing clients, your presentations must be designed to communicate your value effectively and close the deal. Our Presentation Design service ensures that your sales reps have the tools they need to make a lasting impression. With LM Creative, your presentations won’t just look good – they’ll deliver results.

Marketing Materials

Quality branded marketing materials are essential for making a strong, lasting impression. Well-designed materials not only boost brand recognition but also communicate professionalism and trust to potential clients and drivers. We design marketing materials that help trucking and logistics companies stand out. From professional business cards and brochures to one-pagers and sales PDFs, our designs are created to showcase your brand and communicate your services effectively.

Core Features of Our Email, Copywriting, and Design Service

Your specialty is trucking and logistics, not copywriting and graphic design. Understandably, writing regular sales emails or designing sales presentations might not be in your wheelhouse. And even if you are proficient at writing sales copy, writing all day is not what makes you money. That’s where we come in. Let us worry about putting together an email newsletter to stay top of mind with your regular customers, develop email sequences for new inquiries, and design clean & compelling presentations.

Do your sales reps have a predetermined way to answer requests for new services? Do your sales reps follow up when you take a shipment from a first-time customer, or are they just one-off customers?

From new inquiries by potential customers to getting the word out about a new service and getting more business from particular customers – email sequences can drive sales and turn one-off customers into long-term customers with a higher lifetime value. We can develop email sequences and templates for your sales reps to send and connect with customers and prospects.

People hate receiving “touch-base” emails from sales reps because it provides no value for them. What if your sales reps displayed their expertise and built trust to stay top of mind and increase volumes with your current customers? That’s what email marketing is – providing value in your customer’s inboxes. We can write content for and manage your email list so you stay top of mind when your customers have a shipment to move!

Let’s face it: humans are visual creatures, and strong visuals tell stories. And stories sell! A bad presentation that isn’t branded and doesn’t sell a solution will not be remembered. Let’s ditch the PowerPoint presentations that just have the words you’re saying written on slides, and let’s design visual presentations that your clients and prospects will connect with and actually help your sales reps close.

We create polished materials that support your sales efforts and make a strong impression on potential clients.

We also offer branded merchandise design, creating custom items that keep your company in front of your audience. Whether it’s logos on gear or promotional products, our designs help build brand recognition and credibility. Whatever your needs, LM Creative delivers cohesive, high-quality materials that elevate your company’s image.

The Right Team. The Right Solution.

Learn more about us and see if we’re the right addition to your team.

Why Choose Us

When it comes to increasing sales and retaining customers in the trucking and logistics industry, experience is everything. With over 20 years of working in trucking, from driving over-the-road to marketing to sales, we bring industry knowledge and experience to the table. We’re not just here to deliver generic solutions – we’re here to help you grow your business by turning prospects into loyal customers and increasing your sales in a sustainable way.

Email, Copywriting, & Design

Our Sales & Customer Retention services are designed to help trucking and logistics companies not just attract new clients but also nurture long-lasting relationships with existing ones. We offer expert email copywriting for sales & customer retention, covering everything from email sequence responses for new service inquiries to follow-up emails for new customers. We’ll set up your email marketing platform and develop regular touch-base emails, ensuring your customers stay engaged. We also create compelling email newsletters to keep your regular clients informed and excited about your services—because strong relationships drive repeat business.

In addition to email marketing, we design professional sales presentations that not only look great but also emphasize your key sales messages. Whether you’re pitching to potential clients or updating existing ones, our presentations will help you stand out. Need more than just emails and presentations? Stand out with eye-catching marketing material designs, from business cards to brochures and one-sheets. Our team of graphic designers ensures that your visual branding is cohesive, professional, and impactful, making sure your company is remembered for all the right reasons.

Getting Started with Email

Starting at

$599
Info

Are you looking for help planning your emails and follow-ups? We can provide custom email templates that your sales reps can use to send to customers and inquiries.

Project Info
  • 30-Minute Planning Virtual Session
  • Service Inquiry Email Response Templates
  • New Customer Follow Up Email Sequence Templates
  • Email Marketing Platform Set Up
  • 4 Written Email Newsletters to Send to Your Customer List

Ongoing Support

Email Advanced

Starting at

$449/Mo*
Info

Are you only reaching out to your customers when you are desperate to book a load? Do you want to do a better job of touching base with your customers? Do you want to reengage old customers? We can provide weekly engaging emails to keep you top of mind and get more business from your customer base.

Plan Info
  • Service Inquiry Email Response Templates & ongoing revisions

  • New Customer Follow-Up Email Sequence Templates & ongoing revisions
  • Email Marketing Platform Set Up & Management

  • Weekly Email Newsletter Written by Professional Copywriters
  • 30-minute Monthly Planning Virtual Meeting

*Initial Set Up Fee May Apply

Presentation Creator

Starting at

$199
Info

Effective presentations help close deals. Whether you’re delivering a presentation or sending it via email, we can design your presentation to engage the audience visually and deliver the right sales message.

Project Info
  • 30-Minute Virtual Strategy Virtual Meeting
  • Up to a 10-slide Branded Presentation
  • The Presentation Design Template for Your Own Future Use

Email, Copywriting, & Design FAQ

How do we get started2024-09-10T14:08:06-05:00

Getting started is easy! Reach out to us to schedule an initial consultation. We’ll discuss your needs, goals, and vision for the website. From there, we’ll create a customized plan that outlines the process, timeline, and quote. We’re here to guide you every step of the way!

Can you write our email newsletter & we send them to our customers?2024-09-10T14:36:29-05:00

Yes. We customize our service to fit your needs. We can be your writers and content provider while you handle the distribution yourself.

What is an email marketing platform?2024-09-10T14:36:35-05:00

An email marketing platform is a service provider that distributes marketing emails to lists of subscribers. Popular email marketing platforms include MailChimp, Aweber, Constant Contact, and more. SalesForce and Hubspot CRMs include email functions for lead nurturing through a sales funnel. We can work with a service that you are currently using or set up your email service, integrations, and the DNS records that will be required during setup.

Can I purchase just a presentation design template for a lower cost?2024-09-10T14:36:43-05:00

Yes. We are happy to provide a quote for any of your design projects.

Can I work with you you for just writing various types of content?2024-09-10T14:36:56-05:00

Yes. As a marketing company, we are available to write and edit if that’s what you require. Contact us to discuss your needs and to see if we are a good fit for you.

Do you print or make the the marketing materials or merch?2024-09-10T14:37:01-05:00

No. We can create designs based on the provided specifications. We can work with a third-party provider of your choosing directly or set up printing and delivery with our third-party providers.

Have more questions? Ask our design team.

Trucking & Logistics Branding

Let’s develop your branding to connect with your customers and increase your customer retention and sales.

From writing to planning and design, contact us to see if we are a good fit to help you grow your sales.

Go to Top